2009 March | Michael Reynolds

Archive for March, 2009

23 Mar 2009

I had a somewhat annoying experience today that made me pause and scratch my head. A sales person came into our office today unannounced and said she was “our neighbor” from a chiropractor’s office nearby. She was offering “90% off” a massage at their office and wanted to talk to everyone in our office to [...]

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Tags: indianapolis, Marketing

Favorite Ubiquitous Capture Tools

In: Productivity

22 Mar 2009

As many of you know, I’m a productivity junkie (I happily drink the GTD Kool-Aid) and love to tweak and improve my personal productivity system. In the course of doing this, I’ve settled on a few great tools that assist me with ubiquitous capture. This allows me to capture and retain ideas, actions, and concepts [...]

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Tags: gtd

Verio Partner Summit Observations

In: Technology

16 Mar 2009

I had the pleasure of attending the Verio Partner Summit in Reston, VA this week (Washington, D.C. area) and had a great time networking with other Verio partners and team members. I also had the pleasure of sitting on a panel during a breakout session focused on helping business owners grow their businesses.
I was also [...]

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Tags: Marketing, seo, verio

Network of Women in Business Embraces Smart Online Tools

In: Design| Marketing| Productivity| Technology

12 Mar 2009

Today, SpinWeb launched a shiny new web site for the Network of Women in Business, also known as NOWIB. The site is located at www.nowib.com. I am thrilled to talk about this client because it was such a pleasure to create this site. The team at NOWIB was great to work with and everyone was [...]

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Tags: indianapolis, Marketing, networking, spinweb, website

Interested in Feedback? Keep Your Surveys Short.

In: Design| Productivity| Technology

11 Mar 2009

As a member of a number of associations and networking groups, I receive a lot of surveys. It always amazes me how long and cumbersome most of these surveys are. Inevitably they will be multi-page monsters that require me to type things in and fill in blanks. 99% of the time these surveys end up [...]

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Tags: Design, usability

Make Yourself Easy to Refer Business To

In: Marketing| Technology

5 Mar 2009

As a member of a number of local networking organizations, I am always looking for ways to make connections between people in my network of trust. I notice, however, that not everyone is easy to refer to. Some people do a great job of creating a complete LinkedIn profile, have a good web site, and [...]

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Tags: email, linkedin, Marketing, networking

Be Efficient by Re-using Your Content

In: Marketing| Productivity| Technology

4 Mar 2009

With all the different mediums available to us today, it can be an overwhelming task to try to keep up. For this reason, I recommend writing content that you can re-use. When blogging, for example, use the same post in your blog, your email newsletter, your Smaller Indiana blog, your Facebook note, and send a [...]

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Do, or do not. There is no try

In: Lifestyle| Productivity

3 Mar 2009

Those of us old enough to have grown up watching Star Wars will instantly recognize the immortal words of Yoda:
“Do, or do not. There is no try.”
Not only is this good advice for a young Jedi, but a worthy philosophy by which to live – especially in business. I am becoming more and more convinced [...]