Archive for September, 2009

What’s a social media zombie? It’s a term I affectionately use for someone who has profiles on social networks but uses them at about 10% capacity. Here are some ways to determine whether you are a social media zombie:

You have a LinkedIn profile but less than 10 connections
Your Facebook, LinkedIn, or Twitter profile has no [...]

“How was everything?”
How often do we hear that? It’s a question often asked as we check out of a hotel, finish dinner at a restaurant, or shop at a store. What answer do you typically give when asked?
If you’re like most people (including myself), you answer with a simple “fine”.
Recently I checked out of a [...]

I still see this over and over on Facebook: profiles used as company accounts. This is an incorrect use of Facebook and of social media in general. A personal profile on Facebook is meant for a person. No one wants to engage with a Facebook user that has a company name as the profile name [...]

I finally got annoyed today at the number of “noisy” emails I was getting from Overstock.com so I decided to unsubscribe. Never mind that I was already annoyed with Overstock.com because of the frequency of sending, low content quality, and difficulty in unsubscribing. That’s a story for another time but it will suffice to say [...]

I had the pleasure of touring Gleaners Food Bank today with Victoria Petersen. Victoria’s title is “Major Gifts Officer” and she is responsible for working with donors to keep Gleaners stocked with enough supplies to feed the hungry in Indiana. Touring the facility was a humbling and awe-inspiring experience and I would like to share [...]

At SpinWeb, we are big advocates of hosted solutions. This philosophy of outsourcing hosting and software is also sometimes called “Cloud Computing” or “Software as a Service” (SaaS). Despite the current trends and data that support the wisdom of a hosted solution, I still frequently encounter resistance from some business owners and, more frequently, IT [...]




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