Michael Reynolds
Marketing / Social Media / Technology / Productivity Speaker and President/CEO of SpinWeb
Archive for the ‘Design’ Category
Your call to action should be a click
In: Design| Marketing| Technology
6 Feb 2010I get a lot of email promotions. Some are newsletters I have asked for, while some are spam from Indy Chamber members who have decided to subscribe me to their mailing lists against my will. In any case, one thing I notice about many of these email campaigns is that no matter how well-designed or [...]
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- Tags: Design, Marketing, website
Bad website design is expensive
In: Design| Marketing| Technology
22 Dec 2009Some people think great website design work is expensive. On the surface, this is true since you generally get what you pay for. However, how often do we stop to think about how expensive bad design can be?
Bad design leads to frustrated website visitors who cannot find what they want. If you are a government [...]
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- Tags: Design, Marketing, michael reynolds, spinweb, website
Know when to use your hammer
In: Design| Lifestyle| Marketing| Productivity| Technology
20 Nov 2009“When you have a hammer, everything looks like a nail.” I’m sure you’ve heard this phrase before and it makes a great point. In business, we all have hammers and we are all looking for nails. This blog post was inspired by a post by Seth Godin, in which he explains that different professionals will [...]
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- Tags: indiana, indianapolis, Marketing, spinweb, website
Tips for credit union website design
In: Design
17 Nov 2009In today’s market, credit unions are enjoying renewed popularity among consumers due to their membership-driven policies, personal service, and local community ties. Many people are drawn to these features of their local credit unions and are starting with research on the web.
For this reason, progressive credit unions must capture the attention of these researchers with [...]
- (1) Comment
- Tags: banking, branding, credit union, Design, facebook, linkedin, twitter, usability, website
Website load time may affect your Google rankings
In: Design| Marketing| Technology
14 Nov 2009I noticed an interesting article today on The Marketing Technology Blog about Google and its plans to account for website load times in its ranking system. The article was written by Doug Karr, who I respect a great deal and makes some good points. All opinion aside, however, this policy from Google is significant to [...]
How design affects credibility on the web
In: Design| Marketing| Technology
4 Nov 2009I hate ugly websites. I realize that I have a particular bias as a result of what I do so I’m sure that is to be expected. In fact, people often have fun with me by sending me links to ugly websites just to see how much I cringe.
All fun aside, however, how often do [...]
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- Tags: Design, indiana, indianapolis, Marketing, spinweb, usability, website
Your customers want simplicity, not features
In: Design| Lifestyle| Marketing| Productivity| Technology
19 Oct 2009I was extremely amused by a story I saw today about the new Droid smart phone offered by Verizon. I always get mildly amused when I see the next “iPhone killer” but this one in particular got my attention because of the direct head-to-head challenge to the iPhone as seen in this teaser commercial.
Is the [...]
The importance of high-quality photography on the web
In: Design| Marketing| Technology
6 Oct 2009The quality of your photos can make or break a website design.
The right photos make a huge difference in the overall impression and effectiveness of your website. I’ve seen many otherwise decent websites that are ruined by poor photo choices or low-quality photos.
Do not skimp on photography. The best case scenario is to have custom [...]
- (1) Comment
- Tags: Design, Marketing, website
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- Shailendra: Good web design is really important. These days people are using web to assess your services of qual [...]
- Greg Fleischaker: Michael, nice comments, I may be getting into ghost blogging a bit myself, and it's nice to see [...]
- Branden: I've been curious about ghost blogging for a while now, and you answered a lot of questions. Th [...]
- Victoria Finch: Mike this is a good post. At the end of the day with all our technology an social media outlets, it [...]
- Teressa Jackson: Great article, Mike! [...]
- How to make your website socially aware
- Your call to action should be a click
- Gathering stories on personal branding with social media
- Stop shouting from behind your logo
- I’m tired of social media
- The truth about credit card safety online
- In a ROWE, every day is a snow day
- How to Keep Your Emails Out of Spam Filters
- Bad website design is expensive
- 5 emerging marketing tools you need to start paying attention to
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