Marketing Spending is Shifting to Search

Hopefully we all know that marketing spending is moving more and more online but it was nice to see Douglas Karr’s entry on this issue in the Marketing Technology Blog:

Marketing Spending is Shifting to Search

I’ve been telling my clients for years that the Yellow Pages is dead and that marketing budgets should be spent online. These stats are interesting validation.

  • http://www.rotheblog.com Jeff Rothe

    Michael,

    Are you attending the first blogging conference held here in Indianapolis in August where Douglas will be speaking?

    http://conference.blogindiana.com

  • Michael Reynolds

    Jeff,

    I was not aware of it but now I am… thanks!