bni - Michael Reynolds

Posts Tagged ‘bni’

How an insurance agency generates business using Facebook

25 Oct 2009

I always enjoy hearing stories of small business owners using social media to generate leads and connect with new clients. As much as I encourage people to give social media a chance, it’s the real-world case studies that speak the loudest.
Jim DeWitt is an owner at DeWitt Insurance Group and is a member of my [...]

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Tags: bni, facebook, indiana, indianapolis, Marketing

Is Indianapolis the Networking Capitol of the U.S.?

In: Lifestyle| Marketing| Productivity

8 Aug 2009

I realize this is a pretty bold headline and a rather dramatic statement to make but I’ve been thinking recently about my home city of Indianapolis and how active this community is in networking. My blog post was prompted by a recent whiteboard session I attended with Tony Scelzo in which we covered all the [...]

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Tags: bni, indianapolis, Marketing, networking, rainmakers

Use a System for Making Referrals

In: Marketing| Productivity

9 Jul 2009

As a member of networking groups like BNI and Rainmakers, I have a strong commitment to producing quality referrals for members of my network. The “givers gain” philosophy is alive and well and I have seen it work wonders many times over for me and for my referral partners. Staying consistent is tough, however. It’s [...]

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Tags: bni, indianapolis, Marketing, rainmakers

The Art of the Email Introduction

In: Marketing| Technology

19 Apr 2009

As a member of various networking organizations like BNI and Rainmakers, I make an effort to create referrals for people in my trusted networks. One of my favorite ways to create connections is through an email introduction.
So much of the time, I see attempts at referrals take the form of someone saying “call so-and-so… I [...]

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Tags: bni, Marketing, networking, rainmakers

Identifying Your Target Markets

In: Marketing

25 Jun 2008

Today’s email newsletter from Hazel Walker, BNI Indiana Director and Managing Partner at The Referral Institute, inspired me to pay closer attention to identifying specific target markets for my business. It can be very tempting for us to accept business from anyone and everyone either because we feel that we need the business or because [...]