Posts Tagged ‘facebook

What is the standard procedure when applying for a job? You inquire about openings and the first thing you are told is “send us your resume”, right? Is this relevant anymore?
I would argue that resumes are antiquated, lifeless leftovers from a time before rich online communications. A resume is just a simple document outlining where [...]

Personal branding is becoming more important today as people are becoming more interested in relationships and personal communication. Sales professionals, job-seekers, and professionals in a variety of industries are finding that how they relate to people and how they are perceived in the marketplace on a personal level makes a huge difference in how successful [...]

I talk to a lot of business owners who are looking for ways to grow their businesses. It seems that everybody wants to be more successful and is eager for advice on how to do it.
However, I’m surprised at how many of these business owners are looking for magic.
Magic can come in many forms. How [...]

As we all know, paper is getting less relevant. Many associations are scrambling to “go green” with their newsletters in an effort to reduce costs and make use of electronic means of delivery. Kudos for this!
However, what most associations are doing is simply emailing out a PDF version of the newsletter they used to print. [...]

Ok, I can’t take it anymore. It seems like almost every day I get a Facebook friend request from someone I don’t know. And each time there is no message sent with the request. Just a friend request with no explanation.
Now, I’m more than happy to make connections with people I don’t know as long [...]

Blogging is hard. I get that. It’s not easy to consistently create new content and make the time to tweak and publish it. However, blogging is one of the best ways to build deeper relationships with your constituents and reach deeper into their networks as well.
Often when I talk about blogging with others, I hear [...]

Social media is everywhere. It’s new and shiny and everyone is trying to figure out how to use it, talk about it, and make money from it. However, once we put aside the hype, it becomes clear that social media is simply an evolution in how we communicate. It does not replace traditional marketing and [...]

As some of you may know, I am finishing a book on personal branding with social media. As part of the content, I will be including stories from real people who have utilized social media to enhance their personal brands and achieved success. I would love to hear from people who have used social media [...]

It seems like more and more businesses are starting to use online tools to market and communicate their messages. Social media is new and shiny and companies are eager to find more ways to broadcast commercials using Twitter, Facebook, and other social networks. However, it frustrates me to see that so many businesses are still [...]

Gasp! There, I said it. I have a suspicion that others are thinking it, too. At this particular moment I am tired of social media. I have taken a few days to focus on other things and it has been great. I didn’t post anything to Twitter for a few days, I didn’t spend much [...]




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