Website | Michael Reynolds

Posts Tagged ‘website’

4 Nov 2009

I hate ugly websites. I realize that I have a particular bias as a result of what I do so I’m sure that is to be expected. In fact, people often have fun with me by sending me links to ugly websites just to see how much I cringe.
All fun aside, however, how often do [...]

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Tags: Design, indiana, indianapolis, Marketing, spinweb, usability, website

The importance of high-quality photography on the web

In: Design| Marketing| Technology

6 Oct 2009

The quality of your photos can make or break a website design.
The right photos make a huge difference in the overall impression and effectiveness of your website. I’ve seen many otherwise decent websites that are ruined by poor photo choices or low-quality photos.
Do not skimp on photography. The best case scenario is to have custom [...]

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Tags: Design, Marketing, website

Websites: Ask Me What I Want, Not Who I Am

In: Design| Marketing| Technology

1 Jun 2009

Your website navigation is a critical structural component of your website. A well-designed site navigation can create a comfortable and effortless user experience, while a poorly-design navigation can frustrate and chase away your website visitors.
One trend that I dislike is the philosophy of asking me to define “who I am” with website navigation. University websites [...]

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Tags: Marketing, website

12 Tips for a Great Chamber / Economic Development Alliance Website Design

In: Design| Lifestyle| Marketing| Productivity| Technology

18 May 2009

At SpinWeb, we have a particular interest in helping local communities thrive and flourish using the Internet. For this reason, we love working with municipalities and agencies within, which includes chambers and economic development alliances. I have been researching both chambers and economic development alliances recently in preparation for an upcoming project and I’ve noticed [...]

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Tags: Design, Marketing, spinweb, website

Top 10 Information Architecture Mistakes (Jakob Nielsen)

In: Design| Marketing| Technology

11 May 2009

Every now and then, Jakob Nielsen publishes a great article that really hits home and embodies all the rules we are trying to explain every day as we create web sites for our clients. Take a moment to read this one:
Top 10 Information Architecture Mistakes
It’s a great review of some of the little details that [...]

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Tags: Design, usability, website

7 Ways Manufacturing Companies Can Increase Sales with a Great Website Design

In: Design| Marketing| Technology

3 May 2009

At SpinWeb, we love working with manufacturing companies. So much opportunity exists to help them utilize their websites more effectively to facilitate growth. Many of today’s manufacturers, however, are facing significant challenges in utilizing the Internet to increase sales. So what are some things that make a difference?
1. Invest in a great design. Image matters. [...]

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Tags: Design, manufacturing, Marketing, website

The death of the webmaster

In: Productivity| Technology

11 Apr 2009

Ok, not literally… perhaps another title might be “The re-assignment of the webmaster” but that doesn’t sound as dramatic. In any case, I still see a particular trend on this subject that bothers me. SpinWeb works with a lot of associations which are typically led by a board of directors and sometimes assisted by a [...]